March 4, 2020

Unleashing Business as the Force for Healing

Unleashing Business as the Force for Healing

Business and the system of capitalism can do so much better than narrowing the focus on profits over people and the environment. When governed by conscience and tapping into the collective magnificence of the human spirit, imagine a world where...

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Business and the system of capitalism can do so much better than narrowing the focus on profits over people and the environment. When governed by conscience and tapping into the collective magnificence of the human spirit, imagine a world where business leads the charge to heal what ails society by unleashing its vast access to human and material resources. When we aspire for greater heights, we’re more likely to achieve them, so let’s. Why would you want your life as an individual or an organization to stand for anything less?

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There are some people that make their
work just another thing they have to do,

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and there are those that make their
work something that they want to do.

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Welcome to Working on Purpose with your
host Elise Cortez. In our program,

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we provide guidance and inspiration from those
people who have found deeper meaning and

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personal connection to their work life.
It's beyond nine to five, it's working

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on Purpose. Now Here is your
host, Elise Cortez. Welcome back to

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the Working on Purpose Show. Thanks
for tuning in again this week. I'm

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your host, Elise Cortez, joining
a live from Dallas, Texas, which

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is home base for me if you've
been tuning in for a while. Even

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though this program is designed to be
an inspirational thought leadership platform that advances the

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conversation on living with passion and inspiration
and working on purpose and as I'm committed

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to helping create a world where people
actually want to go to work, the

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content choices are designed to help equip
leaders inside organizations to make work a fulfilling

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part of life so employees thrive,
give their best performance and want to stay.

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I talk with my guests that are
on their expertise and share my own

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experience consulting, speaking and developing workforces
across the globe. With us today is

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doctor Raj Sosodia, an FWOLN Distinguished
Professor of Global Business and Whole Foods Market

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Research Scholar in Conscious Capitalism at Babson
College. He is the co founder and

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co chairman of Conscious Capitalism, Inc. And the author of eleven books and

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over one hundred academic articles. Today
we'll be talking about his latest book,

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The Healing Organization While Wakening the Conscience
of business to help save the world.

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You joint to today from Boston,
Massachusetts. Doctors, Welcome to Working on

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Purpose. Thank you, very happy
to be with you. Alice, Well,

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I'm happy to have you today too, because today we're prerecording this conversation

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on January thirty, which is my
birthday, So today you are my birthday

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present. Thank you. You are
a wonderful present. So I'm looking forward

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to this conversation. I want to
get as much out of you as I

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possibly can it as time, and
I want to say for our listeners benefit

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that I discovered you because I am
a member here in Dallas of Conscious Capitalism.

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The group here and one of the
presenters had mentioned you and your various

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books, and that's how I got
to know about you. And of course

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you're all about enlightened business management.
And I want to just open our conversation

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by something that you wrote in your
book that really moved me to tears.

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So let our listeners get to know
you a little bit. And you say,

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I quote I remember the moment when
I found my purpose, or more

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accurately, when my purpose found me. On June twelve, two thousand and

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five, I was researching stories of
how some companies were demonstrating deep and authentic

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caring to their customers, employees,
communities and was moved to tears. Never

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prior having had a positive emotional response
to your work before I realized there is

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a better way. Not only did
I find one, I discovered a bonus

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to a better way. It wasn't
just more caring and humane, it was

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also far more profitable. Doctor SiO. Do you thought is just beautiful?

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Thank you? Yeah. This was
in the process of writing the book that

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eventually became Firms of Endearment, How
one class companies profit from passion and purpose,

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And we indeed discovered a whole different
way of being in business that was

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very different from the traditional narrative that
I had been taught in business school,

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that I was in fact teaching as
a business professor, that the only purpose

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of business is to maximize profits creatureholder
value, and we use all the other

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stakeholders for that reason. And I
found a way of being where it was

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really about authentically caring for people and
their well being. It was having a

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purpose in the world, separate from
profit leaders who cared about people, who

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cared about the purpose. It wasn't
just about power and money and cultures where

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people actually look forward to going to
work. And we found that those companies

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that fit those guida, which we
now refer to as the tenets of conscious

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Capitalism, actually succeed far better in
financial terms as well. It was nine

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to one in the original research that
was published in that book over a ten

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year period, while they're also creating
many other kinds of value and well being

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for people. So it's not just
that they're squeezing everything out of people,

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actually contributing to people's lives, while
they're also creating great abundance financial abundance.

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So that was a turning point in
my life. And as I said,

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the emotional reaction that I had to
those stories I think told me something.

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You know that there's you know,
business operates at the level of the head

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and sometimes emotions. We kind of
manipulate people's emotions, but we really don't

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operate at the level of the heart
and the soul. And I think that's

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what this journey is about. It's
about love, and it's about purpose and

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those are deeper human motivations that we
can tap into and achieve, you know,

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and your work is all about that
at least. So I'm very happy

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to be bringing this to you.
Thank you, Thank you for that.

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Yes, and I did, as
you know, read your book Forms of

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Endearment and found it incredibly compelling and
so incredibly still useful. So much of

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the world is not there yet,
Doctors Society. I know you wrote that

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book many years ago, but the
world still needs to catch up. So

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we got to keep we gotta keep
talking about this. So for our listeners

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benefit who don't know you as I
do, would you just sketch a little

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bit of your background of interest in
perspectives and various involvements that led you and

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Michael galb to write this leader's book, The Healing Organization. Yeah, so

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I would say that it's the continuation
of my journey which really changed trajectories around

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two thousand and five, and I
have that awakening and kind of my purpose

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found me, and that led to
terms of indiament, which led to Conscious

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Capitalism, the movement, and ultimately
the book and then other books followed,

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the one on the feminization or the
rise of feminine values and the need to

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bring more feminine values into leadership,
which is called Shuck the Leadership, and

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then a book call Everybody Matters,
as well as a field guide. So

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that evolution of that thinking and just
thinking more deeply about these principles and pillars

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of conscious capitalism ultimately led me to
this realization that I've been using healing as

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an acronym for the qualities of a
great purpose. A stands for heroic and

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evolving and aligning and loving and inspiring, natural and galvanizing. But as I

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thought more deeply about that, I
realize that there's something more hidden there that

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ultimately I believe that the fundamental purpose
of business is for us to take care

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of each other. It's for us
to uncover and meet each other's needs,

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and when you do that, you
actually make somebody hold you. Heal them

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in that dimension when you're uncover and
meet their real needs, right, and

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if we operate with that energy,
we're actually going to heal them. But

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we actually don't for the most part
do that. Business is for the most

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part, exploiting opportunities, right,
figuring out how we can make money by

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using people, using customers and employees
and others. Right. So the energy

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behind it is one of using and
exploiting rather than serving and taking care of.

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And that makes all the difference because
on the surface it might look the

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same, but when you have the
energy of taking care of and serving,

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then you actually make people's lives better
and you heal them. Otherwise you actually

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call suffering. So that was kind
of the that said, Wow, business

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can be done in a way that
on the surface looks the same, but

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one way causes suffering, in the
other way causes joy and healing. How

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can we explore that idea? I
like it, and to that end,

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I want to share with our listeners
what I found to be wonderful audacity and

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the way in your opening chapter,
Doctor Society. Let me read it a

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little short bit here, and then
if you could comment on it, you

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say, I quote, imagine a
company whose CEO set out to pay people

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as much as possible, help communities
in distress before FEMA and the Red Cross

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when there was a disaster, treated
your spouse and kids and pets as stakeholders,

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reduced the company environmental footprint to zero, or made a positive contribution of

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the ecosystem. Was willing to hire
seventy million Americans with criminal records and give

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them a first chance, an opportunity
to build a happy life, raise a

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family, and become productive, taxpaying
citizens, and they're more profitable and prosperous

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than their industry peers. Imagine that
that sounds like a world I want to

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live in. It sounds utropian.
But this is really a collection of some

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of the stories and the right These
are all things that various companies did,

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and all of the companies that we
feature in the book are generally more successful

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than the average company in the industry, and by in some cases dramatically so.

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And that's a big part of our
movement to show that we don't have

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to make a false choice between succeeding
in material terms or creating financial abundance and

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being human and humane and loving and
caring that those two things actually go together

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that we don't have to inflict suffering
on people and in fact even cause death

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and despair among people to make money. In fact, quite the opposite.

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That's a very very important message because
a lot of people can dismiss firms of

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India and all these kinds of works. I say, oh, these are

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just do gooders and they don't actually
care about making money in the world,

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and they can't ultimately compete and succeed. No, we believe these companies are

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actually more successful. They are more
resilient, they are more competitive, they

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are stronger. As I said in
terms of Indian endearing companies, are India

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in companies the ones that ultimately survive
because they have all the stakeholders are emotionally

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invested in their in their success right. So again it breaks that trail off

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mentality that we have. You know, so much of life is about the

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mental models with which we operate and
how we think the world works, and

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we're trying to show that there's actually
a different way in which these things can

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work. Business is the ultimate win
win game in the world, but for

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the most part, we practice it
like it's a win lose game, and

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every win lose game ultimately is a
lose, loose game, so we need

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to change that model. But I
completely agree. I'm with you. I'm

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one of your I'm one of your
soldiers, doctors a story, I'm right

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there with you. Well, we
don't like the military metaphors of so sorry

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about that. Yes, you're right. But that's a good point though,

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that you raise there, because you
know, so much of our business way

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of thinking and language and we're being
is actually derived from the military and from

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conflict. Right. If we look
at hierarchy and command and control, and

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then strategy, tactics, operations,
frontline, headquarters, staff line, trenches,

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soldiers, etc. Those are all
military terms. And the reason is

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that in the nineteenth century when we
started to have large companies, the only

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models that existed our armies. So
we kind of borrowed the way of running

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an army and to apply that to
running a company. But you know,

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business is not a war, and
business is not about killing and destroying and

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dominating. Our business is about serving
and taking care of right and elevating.

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So we need different metaphors, and
I think we have to watch out when

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we fall into because it's now deeply
ingrained in us to use that language.

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Well, you're right, I just
did it, right, I absolutely just

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did and I just demonstrated it well. And to that end, Actress,

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so sorty one of the things that
I well, there are many things I

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found compelling about your book, but
you have a way in that one of

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the earlier chapters here of really presencing
just the pervasiveness of business and its dominant

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force in today's life. And I
think could you paint for us a little

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bit of that picture of both how
business really serves us well and how it

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doesn't today. Yeah, well,
you know, in a free society,

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business it pretty much impacts our saving
ninety percent of our lives. I mean,

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governments don't and I'm not supposed to
meet our needs. Businesses are given

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the opportunity but also the responsibility to
do that. Right, So almost everything

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that happens in our lives is impacted
by the way in which businesses operate.

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And if the business culture is one
of purely based upon profit maximization shareholder,

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you know, and that becomes greed
and exploitation and using and you know,

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the power and ego and money.
That's what it's all about, and that

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causes many many kinds of suffering in
our lives. You know, we start

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to look at our fellow citizens really
as people to be used and exploited.

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We start to see what can we
get out of them, How can we

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strict them, how can we squeeze
more out of them? You know,

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one of the things realizations that I
had along with the journey of writing The

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Smoke on Healing was I needed to
heal myself and we need to actually take

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time off and go on a variety
of different healing experiences, one in the

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Himalayas, one in the Amazon rainforest, and silent retreat and working with coaches

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and all kinds of things, right, and then some of the realizations that

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I had is that we need to
actually get back through these four things that

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we've lost sight of its love,
innocence, simplicity, and truth. And

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you know, business has gone far
away from these things. And that's kind

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of the insight that I received on
one of my silent retreats, is that

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this is what the world of business
has gone away from, and this is

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what we need to get to.
We are operating in the opposite way of

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all of those words without love,
and we've lost our innocence. We're exploiting

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and abusing each other. We've made
things only complex and we have no commitment

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to the truth. You know,
if we can get back to those things,

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so embrace those things, I think
it'll make a tremendous difference. I

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completely agree. Now, I'm wondering
when I was going through your book there

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and I found you talk about four
essential energies that you think are that you

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say are best embodied in organizations,
and what you just said, there are

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more if they're are connected. I
thought I read one to be tough minded,

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which is the masculine energy, too
tenderhearted to feminine energy. Three to

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be wise and connected to our principle
wise higher selves, and for being playful

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and retaining joy. Is that related
to what you just were talking about us

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odia? It's it's connected. I
mean it's not a one to one thing,

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but yeah, this is a you
know what I call the we also

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might call the the millie mine.
I refer to this as the wise fool

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of tough love. You as one
human being simultaneously be wise and foolish and

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tough and loving. And often we
think we're one of those things? Are

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the you know, two of those
things were not all we need to be

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all those things. And that's what
it means to be a whole human.

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That what it means to have all
the four energies are presented in a company,

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in a society, etceter. We
need all of them in their healthy

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manifestations because each of them has a
dark side or a toxic side. We

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can have a hyper masculine approad,
which is domination, aggression, you know,

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hyper competition, winning at all costs, celts, etc. You know.

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We can have the hyper feminine,
which can become sentimental and needy and

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dependent. We can have sort of
dogmatic, sort of elder energy rather than

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the wise and loving energy. And
then we can have sort of the adolescent

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and immature child instead of the joyful
in a child I think we're talking about.

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So again, we need to cultivate
the positive aspects of all four of

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those as leaders and also make them
part of the cultures of our companies and

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our communities. And I completely agree
with that, and I do that work

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too to help do that for myself
as well. And in fact, you

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said you've done some work for yourself
to pre your own healing. This year,

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doctor Sisodia, I will be doing
a two hundred kilometer race in Bhutan

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in May over six days and stages, so you end up running about a

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marathon a day through through trails and
such in villages, and we get to

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stay in monkst villages and finish at
the monastery and the cliff. But I'm

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doing it for very much the same
reason that you did yours, and I

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am trying to cultivate that full being
in myself so that I can be a

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higher service to my clients, just
like you're saying. So. Really appreciate

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very much your message. Yeah,
that's that's wonderful. One of the things

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that I to me that your work
just makes complete, absolute sense. But

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I do encounter people that just don't
seem to get it. But you do

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say in your book, you say
that once someone understands capitalism can evolve to

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can evolve to meet genuine human needs, creating value, being of service to

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one another, and we can fulfill
our own self interest in a much richer,

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deeper way. Once you know that
is possible, why would you consider

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doing anything else and settling for less. I completely agree with that, but

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I do encounter people still who don't
believe this. Yeah, and I think

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it's you know, it's it's years
of conditioning, it's what they were taught.

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It's a belief system that they hold. You know, in many cases

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it has served them individually. Well. I see, if you've got us

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CEO who primarily is motivated by power
and money, which, by the way,

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I would say the majority of CEOs
that are currently CEOs of large companies

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are primarily motivated by power and money, and the system has served them very

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well, right, And so they
don't see anything wrong with it, really,

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despite the fact that there's all this
untold suffering that's going on with their

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employees and the families of the employees, and what's happening in the communities and

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the environment, and even their customers
help may be affected. So they don't

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see it because they don't feel it
personally and they don't actually care about those

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other things. So I think that's
a matter of elevating their consciousness awakening,

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or maybe in some cases we just
need leaders with a different consciousness at the

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top. Right, If you have
a leader who's primarily motivated by money,

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then that's you know, they're going
to operate the business in a certain way

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and it's going to end up using
and exploiting people so I think that's really

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the challenge that we have. You
know that we have to awaken the leaders

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or there or we have to have
leaders with a different consciousness in place,

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because for some people, you know, they say you will see it when

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you believe it. So if you
just want to believe it, you will

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never see it. You will you
will argue to the death that yeah,

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this is just not possible. If
you want to make money, to focus

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resolutely on making money, make that
your primary purpose. Well we show that

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that if you do that, that's
actually is harmful. You will be less

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successful over time. You know,
Victor Franco Daught is that at an individual

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level another person meaning right, yeah, yes, yes, that's another another

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one of my major fosi as well. Yeah, with that, doctor Socorty,

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let's grab our first break. I'm
your host, at least Cortez.

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We've been on the year of doctor
Roge Sosia, an fw all and Distinguished

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Professor of Global Business and Whole Foods
Market Research Scholar and Conscious Capitalism at Babson

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College. He's the co founder and
co chairman of Conscious Capitalism, Inc.

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And he's the co author of Conscious
Capitalism Liberating the Heroic Spirit of Business and

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Wall Street Journal bestseller Everybody Matters.
He joined it today from Boston, Massachusetts.

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We've been talking a bit about where
his interest came from it for this,

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for this current book, The Healing
Organization after the Rcrediato, some of

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the stories that he shares from the
book. Stay with us, We'll be

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right back. Alise Cortez is a
speaker and engagement and development catalyst. She

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designs and delivers professional development, leadership
and engagement workshops and can bring her expertise

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to your organization. She will help
ignite meaningful development within your workforce that will

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increase employee engagement, performance and retention. To learn more or to invite Elise

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to speak to your organization, please
visit her at www dot Elise Cortez dot

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00:18:52.039 --> 00:18:56.039
com. She would welcome the opportunity
to help get your employees working on purpose.

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This is working on Purpose with Elise
Cortez. To reach our program today,

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send an email to Elise ali Se
at Elise Cortez dot com. Now

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back to working on Purpose. Thanks
for staying with us and welcome back to

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working on Purpose. If you're just
joining us, my guests, Doctor Rojasdia,

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the co founder and co chairman of
Conscious Capitalism, Inc. And the

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co author of the healing organization Awakening
the Conscience of Business to help save the

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world. I'm your host, Elise
Cortez. Before we get into the story

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starts Todia, I want to say
something about the conversation that the Business Roundtable

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Statement of Purpose that was kicked off
last August twenty nineteen, and it was

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really for the listeners who haven't seen
this. The idea was that business was

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to serve all stakeholders. And I've
been very interested in the counter arguments that

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that has spurred. What is your
stance, what's your what's what's your finger

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on the pulse for this conversation?
Why do you think it's so it's stirring

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up so much contention the Business Roundtable
statement, Yes, yeah, I think

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again that's what I was talking about
earlier. I know. So there are

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some i would say, fundamentalist capitalists
out there, right, so the Milton

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Freedman school which still exists and a
lot of people still subscribe to that that

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business is only about profit maximization.
Everything else is a distraction from that.

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So when the Business Roundtable says,
no, you need to have a purpose,

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separate from that, you need to
take care of all your stakeholders,

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not just as shareholders. That to
them, you know, just doesn't intrude

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their belief system. And so I
think we're you know, that's where in

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the middle of that transition. I
think it's kind of a paradigm shift that's

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happening, and there's going to be
a lot of resistance. Anytime there's a

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new paradigm they're trying to upend and
existing paradigm. You're going to see,

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you know, it's kind of like
episode two of Star Wars. It's kind

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of the Empire strikes back. It's
like the Force awakens. That's been going

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on for a while. The Force
has been awakening, but then the Empire

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always strikes back, right, and
then there's always a third chapter, which

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is the Return of the Jedi is
sort of the conclusion of that. Right,

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I think we are to stay with
it. We go, we know

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we're going to encounter resistance. But
this is indeed a better way, and

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this is the only way. We
can no longer afford that old way because

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that has in fact caused too many
of the so called externalities which are now

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adding up. You know, that's
simply not tenable anymore. We will destroy

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ourselves and destroy the planet if we
continue down that path, So we definitely

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need to change. The answer is
not to get rid of capitalism. We

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don't need to decimate capitalism. It's
the most thing we could do, but

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we need to elevate it. Yes, capitalism is a system, and like

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any other system, it functions depending
on the consciousness of the user, right,

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and how we approach it, what's
the purpose for it? One of

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the connections between the elements of it. And you change the vopos of any

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system, it's behavior changes adidly.
And that's what we're trying to do,

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is change the pocos and the relationships
within capitalism involvement. And you just really

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do so beautifully in your book dartor
Socidio. But at least the two that

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I've read so far, and the
chapter that you have in that this current

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book, the Healing Organization on evolving
from Empire to ministry, from conquering to

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caring for Me really really opened my
eyes to just what you said before about

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the old and the new world,
and it was very compelling. How you

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how when when we when I read
that, and I'm going to ask you

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to share some of it now if
you will, You're right. I mean,

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it's so these ideas, these old
ideas that we've accepted from the military

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and conquering and such, are so
much a part of our vernacular today it's

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really hard to separate them. So
will you share for our listeners some of

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these historical hallmarks of empire and conquering
that you do in the books so we

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can get present to what we're what
we're dealing with here. Yeah, so

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human history has been more with first
of all, masculine energy and men dominating

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every aspect of society in the absence
of the sort of balancing feminine that becomes

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hyper masculine, that becomes you know, as I said, domination, aggression,

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conquering, winning at all costs,
and so forth. So we've seen

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that in the political realm, of
course, we've seen that with the empires

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that have existed. All empires have
existed essentially to fulfill and serve the ego

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of the emperor, right, or
somebody who wanted to go from being a

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king to an emperor, going to
be called so and so the great right.

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So there's a there's an uninsatiable appetite
there for power and riches that can

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never really be fulfilled. But in
the pursuit of that, there's a countless,

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untold amount of human suffering that has
happened. Right, So millions of

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people get killed and lands get conquered, and the empire spreads and and ultimately

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the whole thing falls apart once the
emperor dies or is killed, and there's

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no real lasting positive impact from that. There might be a few monuments and

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buildings or whatever, but that's the
energy that has driven so much. And

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one of the interesting stories that I
did found, and I happened to be

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in a part of India a few
years ago, I was invited to speak

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in a state of Orissa, and
I went to visit this site where the

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emperor Ashoka, who was literally the
greatest emperor in the history of India and

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maybe one of the greatest dads defined
by how you measure empires, the size

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and in scale and growth of the
sort of the span of where they controlled

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almost all of modern India and beyond. And that's the place where he fought

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his final battle to conquer the last
remaining hold out kingdom and make it part

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of his empire. And that's where
he had his awakening as he watched as

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he walked on that battlefield the morning
after the war had ended, one hundred

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thousand of his soldiers had died one
hundred thousand on the other side, and

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millions of people were impacted. And
as he normally would have walked in triumph,

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and on that day, he saw
the blood and the dead bodies,

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and some were not yet dead and
screaming in pain. And the water,

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the blood was flowing down a hill
from this battlefield down to a river,

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and that river was literally running red
with all that blood in it. And

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he had this deep awakenings, Oh
my God, what am I doing?

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Why am I causing all the suffering? You know? And he awakened that

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day and he basically committed that he
would never cause any more suffering to any

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humans or animals again, and then
he would do everything he could to prevent

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that in the world. He embraced
Buddhism, and you know, there's the

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whole next chapter of his life where
really he became. He went from being

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an empire to being a ministry.
He took his army and basically created an

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army of missionaries, and he embraced
Buddhism and then he sent emissaries all over

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Asia, and that's why we have
Buddhism in places so far from India.

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I mean, they originated there,
and now it's much more prevalent in East

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Asia, right in Japan, in
China and more many other places. So

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a Showka was responsible for that.
He sent his own son and daughter as

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missionaries and other places. So that's
an example of a shift from an empire

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mindset to a missionary mindset. Right, one is spreading suffering and feeding the

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ego, and the other one is
spreading healing and feeding your soul. That's

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really I think the parallel that I'm
trying to rather is with the world of

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business today. We don't have that
many political empires for the most part.

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That's died away, but we replace
that with business empires, and the same

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energy drives the growth of business empires. There are founders there whose quest for

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more power, more control, more
influenced, you know, more impact is

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never ending. And in the pursuit
of that, you know, they pursue

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growth for those real reasons, and
in the process they cause enormal suffering in

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the companies that they acquire, and
how they then manage and run and lead

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those companies. I use the example
of a Brazilian company called THREEG Capital,

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which over the last couple of decades
has had a massive impact in the world

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and has acquired a whole bunch of
companies and created these massive, large companies

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in the field of beer and fast
food and a few other areas process foods

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and so forth. But the impact
that they have on the lives of the

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people who work there and those and
the customers and others ultimately is very negative

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and it causes great suffering. So
when THREEG Capital comes to town, you

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know that life is going to get
very harsh and very difficult and very tough

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for all the employees of that company. That customers are not going to be

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as well served, and we're going
to be creating products that are not necessarily

395
00:27:51.160 --> 00:27:55.240
good for their health and well being, etc. So that's one way the

396
00:27:55.240 --> 00:28:00.000
Empire building energy behind business growth,
which is I would say the dominant energy

397
00:28:00.119 --> 00:28:04.880
out there causing stamendous suffering. But
there's another energy behind which the example that

398
00:28:04.960 --> 00:28:08.920
I use there as Barry Vamula and
Bob Chapman, who until now I think

399
00:28:08.960 --> 00:28:14.599
he's about one hundred and twelve companies
that were dying and struggling and turn them

400
00:28:14.640 --> 00:28:18.240
around. And these were small manufacturing
businesses in the industrial Midwest and now increasingly

401
00:28:18.319 --> 00:28:22.359
in Europe and other parts of the
world, and they are not able to

402
00:28:22.400 --> 00:28:27.079
compete, and they're not able to
be profitable. And he acquires them and

403
00:28:27.119 --> 00:28:32.680
turns them around, right through a
combination of good leadership and management, but

404
00:28:32.720 --> 00:28:37.799
also changing the culture and making caring
for people the primary element of these businesses,

405
00:28:38.279 --> 00:28:41.799
because he says, we measure success
by the way we touch the lives

406
00:28:41.799 --> 00:28:45.559
of people. Really the same people, same business, same location. These

407
00:28:45.599 --> 00:28:49.519
businesses are not thriving, and those
people are thriving, and their families and

408
00:28:49.559 --> 00:28:53.640
their children and their communities are all
thriving. Right, And so Bob is

409
00:28:53.680 --> 00:28:59.519
on a mission to save in a
way, the future for these towns and

410
00:28:59.599 --> 00:29:03.279
for these people. And I was
with him recently and he said he's looking

411
00:29:03.279 --> 00:29:06.799
at I said, I know what
I uptown. He said, looking at

412
00:29:06.799 --> 00:29:10.440
another twelve or so acquisitions this year. And I said, Bob, why

413
00:29:10.440 --> 00:29:12.079
do you need Do you already have
one hundred and eight or more companies?

414
00:29:12.200 --> 00:29:15.640
Right? You know what? You're
busy enough? Yeah, And you know

415
00:29:15.680 --> 00:29:19.759
whyn't You're enjoying your twenty six grandchildren
and spending one. And he said,

416
00:29:19.799 --> 00:29:22.920
I don't know how much time I
have left, and on my death bed,

417
00:29:22.920 --> 00:29:26.559
I will not be proud of the
machines we built or the money I

418
00:29:26.640 --> 00:29:29.640
made. I'll be proud of the
lives we touch. And before I die,

419
00:29:29.680 --> 00:29:32.759
I want to touch as many lives
as possible. And I said,

420
00:29:32.759 --> 00:29:36.400
Bob, you're not growing a business, You're spending a ministry. You know

421
00:29:36.480 --> 00:29:41.599
the way a ministry should be,
which is about spending healing right and bringing

422
00:29:41.640 --> 00:29:45.880
hope to people. So I think
that's the energy that should motivate us to

423
00:29:45.960 --> 00:29:51.480
grow. Bob feels an obligation to
grow, not because of his own needs,

424
00:29:51.519 --> 00:29:55.119
but because he wants to serve as
many people as he can. And

425
00:29:55.160 --> 00:29:57.160
there are people now who are waiting, you know, for him to show

426
00:29:57.240 --> 00:30:02.359
up, right, Because if Bob
Chapman comes to Tom, that means you

427
00:30:02.440 --> 00:30:06.759
have a future. Good things are
going to happen. I want to just

428
00:30:06.839 --> 00:30:10.920
celebrate that really quick. Doctors as
Odia to be a person like Bob Chapman.

429
00:30:11.599 --> 00:30:14.559
I share that idea, that urgency
that I want to touch as many

430
00:30:14.599 --> 00:30:18.519
lives positively as I possibly can before
I'm dropped into the ground. And I

431
00:30:18.599 --> 00:30:22.240
appreciate that he still feels that urgency
despite what he's already done. And I

432
00:30:22.279 --> 00:30:27.279
hope our listeners are really getting present
to just the possibility of the magnificence of

433
00:30:27.279 --> 00:30:32.640
the human spirit and what really can
be done when our paradigms are shifted in

434
00:30:32.640 --> 00:30:37.440
our mental models are shifted more towards
the positive of ministry and caring instead of

435
00:30:37.680 --> 00:30:41.160
empires and conquering. So beautiful example
in him. In fact, you have

436
00:30:41.240 --> 00:30:45.480
several stories in your book that we
don't have time to go through all of

437
00:30:45.519 --> 00:30:47.759
them, but I wanted for you
to share a few more of them if

438
00:30:47.759 --> 00:30:51.880
you would. Doctors as Odhia.
One of them that I really gravitated to

439
00:30:52.160 --> 00:30:56.279
was the story of non Kushori Shoudery
and why he is such a great example

440
00:30:56.279 --> 00:31:00.359
of a CEO who is creating a
healing organization. Will you share a little

441
00:31:00.359 --> 00:31:03.720
bit about him and what he's up
to? Sure? So, he is

442
00:31:03.799 --> 00:31:08.880
the founder and CEO of a company
called Jaypool Rugs, which is a company

443
00:31:08.920 --> 00:31:15.519
that produces handwoven carpets that are made
by traditional artisans who have been practicing this

444
00:31:15.640 --> 00:31:19.839
craft for thousands of years, and
in India, a lot of these things

445
00:31:19.839 --> 00:31:22.920
are done. You know, it's
organized by the cast system, right,

446
00:31:22.960 --> 00:31:26.799
so you're kind of born into the
Weber community and those are the people who

447
00:31:26.839 --> 00:31:32.680
make these carpets. The unfortunate reality
of India is that there's a deep stigma

448
00:31:32.680 --> 00:31:37.000
associated with certain casts and some are
considered untouchable. And that happens to be

449
00:31:37.039 --> 00:31:42.000
one of them. And so you
can imagine the life that you have if

450
00:31:42.039 --> 00:31:45.559
you're born into one of those families. So imagine if you're born as a

451
00:31:45.599 --> 00:31:48.519
girl into one of those families.
Now that's the sort of the lowest of

452
00:31:48.599 --> 00:31:53.079
the low that you can achieve and
you know, or be born into in

453
00:31:53.599 --> 00:31:56.960
this life. You're born into an
untouchable family and your girl, which means

454
00:31:56.960 --> 00:32:00.160
you will get fed lost and you
will get edge cat it at all if

455
00:32:00.240 --> 00:32:04.480
you know at last, I mean
after the boys educated, most likely you

456
00:32:04.480 --> 00:32:07.319
won't get educated. And at an
early age, you know, you will

457
00:32:07.359 --> 00:32:13.160
start taking care of your younger siblings
and you will start took them clean and

458
00:32:13.200 --> 00:32:15.599
then also start to when you're ten
years old, probably start to working on

459
00:32:15.640 --> 00:32:19.440
the carpets, right, And that's
your life. And then you get married

460
00:32:19.480 --> 00:32:24.920
off somewhere in your teens to another
We were family with her husband's probably alcoholic

461
00:32:25.000 --> 00:32:30.599
and abusive, and there you're expected
to everything you were doing already and have

462
00:32:30.720 --> 00:32:35.240
children and in fact continue to make
carpets you were more intensively, right,

463
00:32:35.680 --> 00:32:38.960
And so that's a life. You're
illiterate, you're abused by your in laws,

464
00:32:39.000 --> 00:32:44.960
by your husband, and by the
contractors who bring these jobs to these

465
00:32:45.000 --> 00:32:49.559
women in these villages promise them a
certain amount of money if they completed in

466
00:32:49.559 --> 00:32:52.119
a certain amount of time. Typically
don't end up paying them that or playing

467
00:32:52.160 --> 00:32:55.440
a fashion of that, and then
abuse them verbally and physically. It's actually

468
00:32:55.440 --> 00:33:00.480
in other ways. So that's kind
of the reality of their horrific existence.

469
00:33:00.519 --> 00:33:04.680
And none the Kishore show that he
came into this world, and you know,

470
00:33:04.759 --> 00:33:07.599
he said, I want to serve
these people. He said, they

471
00:33:07.640 --> 00:33:09.880
are the innocence. They have never
harmed anybody. All they've done is take

472
00:33:09.920 --> 00:33:14.839
care of other people and meet their
needs and never ask for anything for themselves.

473
00:33:15.480 --> 00:33:16.920
And I want to serve them and
I want to make their lives better.

474
00:33:17.640 --> 00:33:22.519
And so he started his company,
Japo Drugs, where they seek out

475
00:33:22.680 --> 00:33:27.960
these women and they treat them with
respect and dignity, They pay them much

476
00:33:28.079 --> 00:33:32.359
better, they have much better working
environment. They also have a foundation that

477
00:33:32.519 --> 00:33:38.240
educates them, teaches them basic literacy
and math skills and accounting skills, encourages

478
00:33:38.279 --> 00:33:42.480
them to become sort of small entrepreneurs
within the system, so they can then

479
00:33:42.519 --> 00:33:46.039
hire other women and then sort of
subcontract to the company so they can become,

480
00:33:46.599 --> 00:33:53.440
you know, more more prosperous than
they than they were before. And

481
00:33:53.599 --> 00:33:57.480
so I saw an example of this
when I went and visited and met a

482
00:33:57.480 --> 00:34:00.440
woman named Shanty. And that was
the story that I told. He was

483
00:34:00.480 --> 00:34:04.960
her story, and she had five
children, and she was almost reduced to

484
00:34:06.240 --> 00:34:09.199
starvation or close to starvation at times. She has to sell her jewelry to

485
00:34:09.239 --> 00:34:13.480
buy food or to pay some of
the other workers that were working with her.

486
00:34:14.119 --> 00:34:16.760
And then she was discovered by Jeff
Rugs, and her life today is

487
00:34:16.800 --> 00:34:23.000
completely turned around. She has five
children. The oldest has already graduated at

488
00:34:23.000 --> 00:34:25.679
college, second is in college,
the third is in eleventh, one is

489
00:34:25.679 --> 00:34:30.760
in ten when a boy, the
youngest boys in seventh. This illiterate,

490
00:34:30.880 --> 00:34:36.320
penniless woman is now going to have
five children graduate from college. She has

491
00:34:36.360 --> 00:34:37.840
a life of respect and dignity.
When I met her, you know,

492
00:34:37.920 --> 00:34:40.880
she was laughing, and you know, and she said, if you came

493
00:34:40.920 --> 00:34:44.880
some years ago. I would be
sitting on the floor with my head covered

494
00:34:44.880 --> 00:34:47.000
and I would not even be able
to look at you. I don't Today

495
00:34:47.039 --> 00:34:51.360
she'll walk up to you and shake
your hands and ask you in English,

496
00:34:51.360 --> 00:34:54.199
how are you? You know,
that's the transformation that's possible. And asked

497
00:34:54.239 --> 00:34:58.880
her how do you feel about mister
Cholsey and what he's done? In fact,

498
00:34:58.880 --> 00:35:00.920
he's actually he's just started, right, She said, I don't have

499
00:35:00.960 --> 00:35:05.360
the words, you know, she
said to me, he is much more

500
00:35:05.440 --> 00:35:08.199
than my mother and father. To
me, he is God because he gave

501
00:35:08.239 --> 00:35:13.079
me life. I was alive,
but I didn't have a life, and

502
00:35:13.159 --> 00:35:15.960
now I have a life, and
my children have a life and their children

503
00:35:15.000 --> 00:35:19.000
will have a life. Right.
So that's the power. And you multiply

504
00:35:19.119 --> 00:35:22.920
that by forty thousand of these women
that are part of their system. Right,

505
00:35:22.960 --> 00:35:27.840
So the transformation is enormous. And
now they're also extending that to their

506
00:35:27.880 --> 00:35:30.920
customers. You know, they're saying
that you can either go into a store

507
00:35:30.960 --> 00:35:36.159
and look at the cheapest carpet and
just buy it and go home, or

508
00:35:36.280 --> 00:35:37.880
you can buy one of our rugs
and there'll be a barcode on the back

509
00:35:37.920 --> 00:35:43.760
and if you point your phone at
it, you'll get linked to a video

510
00:35:43.760 --> 00:35:46.480
of a family who made that,
and you will see the impact that this

511
00:35:46.599 --> 00:35:50.840
has had on their lives and their
children. They said, we're not selling

512
00:35:50.840 --> 00:35:53.840
you a carpet. We are sending
you a family's blessings through this carpet.

513
00:35:54.840 --> 00:35:58.880
And so he said, we're going
to heal our customers and we're going to

514
00:35:58.960 --> 00:36:01.559
give them no sort of a sense
of you know, the way that they

515
00:36:01.599 --> 00:36:06.800
spend their money actually makes a difference
in the lives of others, and that

516
00:36:06.880 --> 00:36:10.920
way we can start to spread this
this idea of healing throughout. That is

517
00:36:10.960 --> 00:36:16.360
so beautiful. Doctors to Sodium,
I'm gonna work on being not getting reduced

518
00:36:16.360 --> 00:36:21.280
to tears here because that was so
beautiful. But the power, the alluring,

519
00:36:21.320 --> 00:36:23.360
beautiful power of that. Who wouldn't
want to aspire for that? So

520
00:36:23.800 --> 00:36:27.400
thank you for sharing that. Let
me take us to our last break here.

521
00:36:27.760 --> 00:36:29.840
I'm at least Cortez, your host. We've been on the air with

522
00:36:29.880 --> 00:36:32.480
doctor ars to Sodia and F.
W. Oland, Distinguished Professor of Global

523
00:36:32.480 --> 00:36:37.920
Business and Whole Foods market Research,
scholar and conscious Capitalism at Babson College.

524
00:36:37.119 --> 00:36:40.360
He's the co founder and co chairman
of Conscious Capitalism, Inc. He is

525
00:36:40.400 --> 00:36:45.360
the co author of Conscious Capitalism,
Liberating the Heroic Spirit of Business and Wall

526
00:36:45.400 --> 00:36:50.880
Street Journal bestseller Everybody Matters. He
joges today from Boston, Massachusetts. After

527
00:36:50.920 --> 00:36:52.880
the break, we're going to talk
about how to become a healing organization and

528
00:36:52.960 --> 00:37:16.599
a healing leader. Stay with us, we'll be right back. Elise Cortez

529
00:37:16.719 --> 00:37:22.119
is a speaker and engagement and development
catalyst. She designs and delivers professional development,

530
00:37:22.239 --> 00:37:28.079
leadership and engagement workshops and can bring
her expertise to your organization. She

531
00:37:28.119 --> 00:37:32.679
will help ignite meaningful development within your
workforce that will increase employee engagement, performance

532
00:37:32.760 --> 00:37:37.000
and retention. To learn more or
to invite Elise to speak to your organization,

533
00:37:37.159 --> 00:37:43.280
please visit her at www dot Elise
Cortez dot com. She would welcome

534
00:37:43.280 --> 00:37:52.679
the opportunity to help get your employees
working on purpose. This is working on

535
00:37:52.760 --> 00:37:58.480
Purpose with Elise Cortez. To reach
our program today, send an email to

536
00:37:58.559 --> 00:38:05.920
Elise al at Elise Cortez dot com. Now back to working on Purpose.

537
00:38:12.159 --> 00:38:14.800
Thanks for staying with us, and
welcome back to working on Purpose. If

538
00:38:14.840 --> 00:38:17.119
you're just tuning in, my guest
is doctor Roger Scodia, the co founder

539
00:38:17.159 --> 00:38:21.119
and co chair. I'mun of Conscious
Capitalism, Inc. And the author of

540
00:38:21.280 --> 00:38:24.800
the healing organization Awakening the Conscious of
Business to help save the world. I'm

541
00:38:24.840 --> 00:38:29.880
your host, Elise Cortez. So, doctor Scotia. Now that we have

542
00:38:30.079 --> 00:38:35.440
helped our listeners understand the opportunity here
and present some really fantastic examples, the

543
00:38:35.519 --> 00:38:38.519
last thing I want to do is
give them some actionable ways they can really

544
00:38:38.559 --> 00:38:43.800
start to change those their mental models
and work toward this idea of a healing

545
00:38:43.880 --> 00:38:49.039
organization. And so I want to
talk about you mentioned three principles that distinguish

546
00:38:49.079 --> 00:38:52.000
a healing organization. I think it
would be useful for us to be able

547
00:38:52.000 --> 00:38:54.840
to share those with our listeners.
So would you would you talk about those?

548
00:38:55.880 --> 00:39:00.159
Sure, There's one thing I'd like
to say before that. You know

549
00:39:00.239 --> 00:39:07.000
that ultimately what this is about is
liberating certain forces that already exist within the

550
00:39:07.159 --> 00:39:10.159
organization, giving them permission to manifest. Right, So I say that the

551
00:39:10.280 --> 00:39:15.920
most abundant resource on this planet is
unexpressed human caring. You know, human

552
00:39:15.960 --> 00:39:21.800
beings have a need to care for
themselves, for each other, for causes,

553
00:39:21.960 --> 00:39:28.119
you know, for many things.
And our organizations can either amplify or

554
00:39:28.159 --> 00:39:31.679
they can diminish our capacity or caring, and otherwise they can become vehicles where

555
00:39:31.679 --> 00:39:37.679
we can express that or places where
we need to suppress that. And traditionally

556
00:39:37.920 --> 00:39:40.000
it's been the latter, right,
because we've thought about business as this place

557
00:39:40.000 --> 00:39:43.480
where we put on our mask in
armor and go to battle and fight the

558
00:39:43.519 --> 00:39:45.239
competitors and you know, win the
battles and do all of that. Right,

559
00:39:45.960 --> 00:39:51.400
we're supposed to leave our humanity behind
and showing any sign of compassion and

560
00:39:52.000 --> 00:39:55.039
caring, et cetera is seen as
weakness that you can't win in the world

561
00:39:55.159 --> 00:39:58.880
if you're if you're going to be
operating in that we have to be nucleus

562
00:39:59.000 --> 00:40:02.000
right only the parent it survive and
doggy doll. And it's not personally all

563
00:40:02.039 --> 00:40:07.719
of that. But in fact,
as our work has been all about this

564
00:40:07.920 --> 00:40:10.320
that womanis are built on love and
care actually more powerful. If we can

565
00:40:10.360 --> 00:40:15.440
bring our full humanity to work,
we will actually have far more powerful businesses.

566
00:40:15.960 --> 00:40:21.119
So there's all of this unexpressed caring
that exists in every company, all

567
00:40:21.159 --> 00:40:24.679
these people with a tremendous capacity for
caring and for doing things for each other.

568
00:40:25.199 --> 00:40:29.719
And then on the other sidea of
all this silent suffering. You have

569
00:40:29.800 --> 00:40:34.320
people who are dealing with extraordinary things
every day of their lives. You know,

570
00:40:34.480 --> 00:40:37.119
there was a thought bubble that we
could make visible above everybody's head about

571
00:40:37.119 --> 00:40:39.440
what they're really worried about and thinking
about it. You know, it would

572
00:40:39.440 --> 00:40:43.960
break your heart when you realize what
your colleagues are dealing with. And yet

573
00:40:44.039 --> 00:40:45.840
for the most part, people are
silent, and they're just doing their work

574
00:40:46.039 --> 00:40:51.599
right there, storic and they're heroic, and at the same time it is

575
00:40:51.639 --> 00:40:55.000
eating away at them and ultimately impacting
their health and probably shockening their lives and

576
00:40:55.079 --> 00:40:58.599
so forth. So if we can
allow these two things to come out of

577
00:40:58.639 --> 00:41:01.719
the corporate closet that I hadn't know
way, the unexpressed caring and the silence

578
00:41:01.760 --> 00:41:07.079
suffering, if we create a culture
where people are able to express, you

579
00:41:07.159 --> 00:41:09.719
know, what they're dealing with and
what they need, and people are also

580
00:41:10.000 --> 00:41:15.280
encouraged and able to help each other, right, I think that's going to

581
00:41:15.400 --> 00:41:16.760
go a long way, and that's
something that has to be modeled at the

582
00:41:16.840 --> 00:41:22.199
top. Leaders have to really model
that. Right. There's a good principle

583
00:41:22.280 --> 00:41:25.280
that we talk about when we write
about graced and bakery we're burning glassman you

584
00:41:25.360 --> 00:41:30.639
know, talked about bearing witness right, that we have to bear witness to

585
00:41:30.719 --> 00:41:34.480
the suffering that's out there. We
have to be able to see what our

586
00:41:34.519 --> 00:41:37.400
people are struggling with within the company. And once you bear witness and then

587
00:41:37.519 --> 00:41:42.159
loving action will naturally arise from that. So I think we need to create

588
00:41:42.199 --> 00:41:45.519
a culture in which that happens,
where we surface and then allow people to

589
00:41:45.599 --> 00:41:49.639
meet each other's needs. You know, we have we have we are here

590
00:41:49.760 --> 00:41:52.920
to care for each other, right
and business is a way for us to

591
00:41:52.000 --> 00:41:54.760
do that at scale, and we
can do that for our customers, but

592
00:41:54.840 --> 00:41:59.880
we can also do that internally.
I remember one of the experiences I have

593
00:42:00.320 --> 00:42:06.280
was this vision of there's a woman
from Indian known as Amerge is the huging

594
00:42:06.400 --> 00:42:10.000
saint. Out of her She goes
on the world and basically hugs people,

595
00:42:10.079 --> 00:42:14.199
and people will stand in line for
eight hours and the hot sun, just

596
00:42:14.320 --> 00:42:16.880
waiting for a hut and she doesn't
even say anything, but they feel this

597
00:42:17.000 --> 00:42:21.760
surge of unconditional love from her,
and many of them walk away in tears.

598
00:42:22.360 --> 00:42:23.519
And the message that I got,
I got an image of all these

599
00:42:23.559 --> 00:42:28.679
people standing and waiting for this hug
and the message I got was all these

600
00:42:28.719 --> 00:42:32.199
people could be hunging each other.
We have they have what they're looking for,

601
00:42:32.360 --> 00:42:35.559
and you don't need to go to
another place and find it in some

602
00:42:35.679 --> 00:42:37.800
other person. And that's what we're
all here to do. So I think

603
00:42:37.840 --> 00:42:44.199
that's a fundamental principle. And beyond
that in the book we talk about whereas

604
00:42:44.199 --> 00:42:46.599
other practices that we've kind of distilled
from the twenty five stories. You know

605
00:42:46.719 --> 00:42:51.239
that we have first of all,
that we assume as a leader of the

606
00:42:51.280 --> 00:42:55.119
moral responsibility to prevent and alleviate unless
they suffering, find out what is causing,

607
00:42:55.239 --> 00:43:00.880
unless they suffering. Well, these
rules and practices that we have right

608
00:43:00.119 --> 00:43:04.039
and there are many examples of each
of these that we talk about in our

609
00:43:04.119 --> 00:43:07.400
stories. If we just have a
hierarchical way of being where you know,

610
00:43:07.519 --> 00:43:12.719
people are abusing the people below them, If are we in some ways enabling

611
00:43:12.760 --> 00:43:15.639
abuse, are we impact settling for
neutrality when we should be looking to have

612
00:43:15.679 --> 00:43:20.480
a positive impact, we're just looking
to do less harm or actually actively looking

613
00:43:20.519 --> 00:43:22.679
to do more good, whether it
comes to the environment or when it comes

614
00:43:22.719 --> 00:43:28.159
to communities and so forth. I
think another element here is to recognize their

615
00:43:28.239 --> 00:43:32.000
employees in many ways are the first
stakeholder that we have to All stakeholders matter,

616
00:43:32.119 --> 00:43:36.360
obviously, and the well being or
everybody is important, but we have

617
00:43:36.519 --> 00:43:38.719
to start healing begins at home,
and home is really the company itself and

618
00:43:38.760 --> 00:43:44.920
the employees. And there a lot
of companies that are noble or trying to

619
00:43:45.079 --> 00:43:46.880
are saying that they're doing noble things
in the world with their purpose, et

620
00:43:46.920 --> 00:43:51.599
cetera. But there are places of
suffering for their own employees and that's not

621
00:43:51.719 --> 00:43:54.519
acceptable. So we really have to
start at home right and treat the well

622
00:43:54.599 --> 00:43:59.480
being of our people as inherently important. And then beyond that, their families

623
00:43:59.519 --> 00:44:06.239
there, their parents, even all
of their their own stakeholders are impacted by

624
00:44:06.360 --> 00:44:09.199
that. And we look for creative
opportunities to bring joy, play and love

625
00:44:09.280 --> 00:44:13.320
to the workplace, you know,
back where it stories in the book is

626
00:44:13.360 --> 00:44:19.519
when Menlo Innovations, which aspires to
create a workplace of joy. And they

627
00:44:19.599 --> 00:44:23.000
had a woman who was ending her
maternity leave but called in to say,

628
00:44:23.079 --> 00:44:28.000
my daycare arrangement fell apart and I
can't come in, And the CEO said

629
00:44:28.000 --> 00:44:30.159
to her, I'll just bring the
baby, and she said, what do

630
00:44:30.239 --> 00:44:34.119
you mean, how work? So
it doesn't matter you know, we'll figure

631
00:44:34.159 --> 00:44:36.000
it out. You know, we
all have our children, you know what

632
00:44:36.079 --> 00:44:37.760
to do. So she did,
and now we fast forward ten years and

633
00:44:37.800 --> 00:44:43.559
they've had about twenty six babies in
that office over the years and has just

634
00:44:43.639 --> 00:44:47.119
become a practice and it actually spreads
more joy and reduces stress and so forth.

635
00:44:47.320 --> 00:44:52.239
So there's all these opportunities. You
know, then when we actually start

636
00:44:52.320 --> 00:44:55.039
to behave and think in a more
human way rather than always trying to be

637
00:44:55.119 --> 00:45:00.960
professional, incorporate and whatever. Right, and then you have to invest in

638
00:45:01.079 --> 00:45:05.440
healing as well. We have to
look at one of the needs that people

639
00:45:05.519 --> 00:45:07.400
have, make things available to them
that are going to help them physically,

640
00:45:07.440 --> 00:45:12.840
mentally, emotionally, spiritually healed had
what kinds of things today, and going

641
00:45:12.880 --> 00:45:17.039
beyond what we typically offer through our
wellness programs and employee assistance programs and so

642
00:45:17.199 --> 00:45:22.239
forth, there's a lot more that
we could be doing. Agreed. Agreed.

643
00:45:22.079 --> 00:45:24.440
It's so easy to listen to doctor
Studio. I sort of feel like

644
00:45:24.480 --> 00:45:29.079
I'm in this in this melodic sort
of dance. When you speak, it's

645
00:45:29.159 --> 00:45:32.119
just it's beautiful to hear you talk
and share from your heart and your soul.

646
00:45:32.880 --> 00:45:36.159
We're almost at the time, but
I do want to give you an

647
00:45:36.159 --> 00:45:38.440
opportunity, if you would, just
to say, you've got a whole chapter

648
00:45:38.559 --> 00:45:44.480
dedicated to helping people become healing leaders
themselves. Can you just you've got ten

649
00:45:44.760 --> 00:45:47.320
of those elements in that chapter.
Can you maybe just talk about one or

650
00:45:47.400 --> 00:45:54.239
two of them? Yeah. I
mean this kind of became personal for me

651
00:45:54.400 --> 00:45:58.400
because of the experience that I had
writing the book. You know where I

652
00:45:58.559 --> 00:46:01.760
was for steam Ahead, and I
had all my examples and stories and I

653
00:46:01.880 --> 00:46:06.039
was just going to churn it out
right. And I was told by three

654
00:46:06.119 --> 00:46:10.559
people that if you're writing a book
about healing, you need to actually slow

655
00:46:10.639 --> 00:46:15.920
down, and you need to look
inward, and you need to look at

656
00:46:15.960 --> 00:46:22.960
what needs to heal within you and
work on yourself and then try to write

657
00:46:23.000 --> 00:46:28.800
this book. And I said,
I don't have time. I've got a

658
00:46:28.800 --> 00:46:30.199
book deadline. I said, no
bookadlines can be moved. And so I

659
00:46:30.199 --> 00:46:34.440
actually did delay the book by five
months and experienced a number of things and

660
00:46:35.639 --> 00:46:37.840
got started on that journey. I
mean, I guess we're all on that

661
00:46:37.920 --> 00:46:39.920
journey anyway, but for me,
it was an intensive period of exploring and

662
00:46:40.320 --> 00:46:44.800
looking at what needs healing and and
also, you know what we realize when

663
00:46:44.800 --> 00:46:47.760
you go through that is that which
is deeply personal is also completely universal.

664
00:46:49.840 --> 00:46:53.719
There are insights that come out of
that which are not just specific to you,

665
00:46:54.000 --> 00:46:58.960
but actually relevant right in the broad
away. So I would say it

666
00:46:59.079 --> 00:47:01.639
starts there. To be a healing
leader, you first have to turn the

667
00:47:01.719 --> 00:47:07.760
lens inward and look at your own
life and your own traumas that you may

668
00:47:07.800 --> 00:47:14.199
have experienced, your own blind spots, various experiences you may have had with

669
00:47:14.239 --> 00:47:17.079
your parents in childhood or whatever it
might be, and learn how you can

670
00:47:17.159 --> 00:47:21.840
heal and go from those, because
if you don't, then you're going to

671
00:47:21.920 --> 00:47:24.800
actually inflict that same kind of suffering
on others. You know, they say,

672
00:47:24.880 --> 00:47:28.239
hurt people, hurt people. I
don't know, Yes, yes,

673
00:47:28.440 --> 00:47:34.239
I heard Ediva Ego knows. A
Holocaust survivor from House would say, we

674
00:47:34.360 --> 00:47:37.559
are victims of victims, all right, And she said, the greatest Nazis

675
00:47:37.639 --> 00:47:43.400
inside us. We are our own
trumentous you know, So all of that,

676
00:47:43.519 --> 00:47:45.440
there's just a tremendous need for that. I would say, the last

677
00:47:45.519 --> 00:47:50.840
majority of people walking around with some
level of PTSD, you know, like

678
00:47:51.039 --> 00:47:53.239
sentims. So it has to start
there, right, And then once we

679
00:47:53.360 --> 00:47:58.599
do that tapping into that. We
have examples of that in the book.

680
00:47:58.679 --> 00:48:00.840
Right. Eileen Fisher, why does
she start a company? Says I was

681
00:48:00.840 --> 00:48:05.559
an uncomfortable human beings, so I
wanted to make clothes that make people comfortable.

682
00:48:06.199 --> 00:48:09.280
You know. Danny Meyer struggled with
his own family and the sort of

683
00:48:09.800 --> 00:48:13.480
difficult environment in which she grew up, and so he wanted to create a

684
00:48:13.519 --> 00:48:17.360
family environment at the workplace, a
healthy family system rather than the unhealthy family

685
00:48:17.400 --> 00:48:22.239
system that he came with. Daniel
Lobetski of kind, you know, his

686
00:48:22.360 --> 00:48:27.000
father again a Holocaust survival and he
was inspired by him in terms of how

687
00:48:27.079 --> 00:48:29.639
he chose to live his life.
And so so I think we can outcome

688
00:48:30.440 --> 00:48:36.440
our own suffering and then from that
extract pearls wisdom that we can then bring

689
00:48:36.559 --> 00:48:38.800
to that some of the other things
we talk about. You know, you

690
00:48:38.880 --> 00:48:42.039
have to be true to yourself.
You have to know who you are,

691
00:48:42.199 --> 00:48:47.000
understand yourself right and yes and doctor
so Sodiu, I'm so sorry to interrupt

692
00:48:47.039 --> 00:48:50.119
you. I wish we had more
time, but we are. We're out

693
00:48:50.159 --> 00:48:53.559
of time. Last words and say
ten seconds that you'd like to share.

694
00:48:57.039 --> 00:48:59.639
I do believe at the end of
this pass is what I thought was a

695
00:48:59.719 --> 00:49:04.239
radic ideas actually a fundamental belief that
business is about healing. You know,

696
00:49:04.320 --> 00:49:07.639
there's an a sort of aberration of
thought that we are put here to take

697
00:49:07.679 --> 00:49:12.039
care of each other. That enoughree
society. Businesses are meant to serve us

698
00:49:12.119 --> 00:49:14.960
and meet our needs. And if
we do that in the right way,

699
00:49:15.039 --> 00:49:17.400
we will actually the instruments of healing. We will do suffering, elevate joy,

700
00:49:17.519 --> 00:49:21.960
and promote healthy world. But if
we make it all about serving ourselves

701
00:49:22.199 --> 00:49:24.199
and meeting our needs and using other
people, then we will create suffering.

702
00:49:24.920 --> 00:49:29.320
So business can be a place of
healing for everybody who works there. It

703
00:49:29.440 --> 00:49:31.800
can be a source of healing for
everyone we serve, our customers and our

704
00:49:31.840 --> 00:49:36.480
communities, and we can be a
force for healing in society. We can

705
00:49:36.599 --> 00:49:42.440
show people, governments, other entities
how we work together despite our differences,

706
00:49:43.320 --> 00:49:46.920
when we have shared values and shared
purpose and a deep commitment to our own

707
00:49:47.000 --> 00:49:52.400
humanity. Thank you Doctors Asia for
a beautiful, beautiful share with us on

708
00:49:52.840 --> 00:49:55.719
the show today. Thank you so
much for being my guest listeners. If

709
00:49:55.760 --> 00:49:59.840
you want to find out more about
Doctors Socilia his various books, I think

710
00:50:00.159 --> 00:50:04.480
the easiest way to find him as
his own personal website. It's rajsa dot

711
00:50:04.559 --> 00:50:08.639
com. R A J s I
s O d I A raj scodia dot

712
00:50:08.719 --> 00:50:16.119
com. Thanks for being with us
and we'll see you next week. We

713
00:50:16.280 --> 00:50:21.239
hope you've enjoyed this week's program.
Be sure to tune in to Working on

714
00:50:21.400 --> 00:50:25.400
Purpose, featuring your host, Alice
Cortez, each week on the Voice America

715
00:50:25.440 --> 00:50:30.119
Empowerment Channel. This week, find
your life's purpose at work